Agency: Hungry Minds
Production: Adventure Films
Director: Momtchil Momtchilov
DOP: Adrien Lengrand
Shooting location: Mons
The TV commercial’s aim was to make the audience aware of the re-branding of Extra - a chain of 29 stores in Wallonia selling cosmetics and household maintenance products.
After a couple of weeks of pre-production, casting and location scouting, the shooting took one day in the Extra store in Mons and in a private house nearby.
The commercial was aired on RTBF.